Hi All,
Why should I markup structured data for my ecommerce product pages? What is the purpose and benefit of doing this?And what does it exactly mean?
Basically structured data help to show Google elements of your product pages in an organized manner. So, when you markup your reviews, price, rating, etc. Google shows it in a rich snippet and this helps your potential customers find your product more attractive than others. You can check this product page SEO best practices guide about structured data.