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Archives

Recent Entries

What happens in a family-owned business when a member wants to

by Vick P January 21, 2019

What happens in a family-owned business when a member wants to sell their share?By: Al McClymontThis is the second part in a series of articles that address common problems and issues in family-owned businesses. The articles are based on an interview between Al McClymont, CEO of Autologica Dealer Ma...
Choosing a Company Name

by Vick P January 13, 2019

Choosing a Company Name By: Michael Harris When forming a limited company the name of the company can be an important decision. Some people may choose the first name that they think of and others may select a ready made company for speed or because they like a particular name. However, man...
Logo Design and Branding - Points to Remember

by Vick P January 12, 2019

Logo Design and Branding - Points to RememberBy: Ray SmithA good logo design is highly instrumental in establishing a business brand and creating a long lasting impression among its customers. It should be able to create a powerful impact on the viewers and successfully exude the nature and attitude...
Corporate Branding - Will they remember you?

by Vick P January 12, 2019

Corporate Branding - Will they remember you?By: Tyson FenechIn today's market selling quantity seems to be the rule of the day. Slap together something quick and don't worry about what flies out the door, it doesn't even matter who the purchasers are.Companies who focus on branding will stand out am...
Branding - MSN fails to keep it Straight

by Vick P January 12, 2019

Branding, Branding, Branding - MSN fails to keep it StraightBy: Rob SullivanSometimes you see promotions come along and you wonder: did they just do that? The current MSN promotion called msnsearchandwin is a prime example of this. Not only do they use "black hat" or at least "questionab...

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