A press release is a formal written statement issued by an organization or individual to announce something newsworthy to the media and the public. It is typically used to share important updates, events, or developments, such as product launches, company milestones, or significant changes. The goal of a press release is to provide concise, clear, and compelling information that captures the attention of journalists and media outlets, encouraging them to cover the story. It usually includes a headline, a dateline, a lead paragraph summarizing the key points, supporting details, quotes from relevant figures, and contact information for follow-up.