What's wrong with the typical Passenger Elevator-dskelevator.com pitch formula?
The typical elevator pitch goes like so:Are you excited about sharing your elevator speech, or do you drag your feet in those networking events hoping you'd never have to whip it out?After spending 6 weeks agonizing over an elevator pitch, how many times have you actually used it?Is whatever script you landed on so freakin' boring and formulaic that you'd rather dress like captain underpants than recite your elevator pitch that makes you sound like everybody else?If you aren't excited about what you're saying, how can you expect others to be convinced?
What makes you tick? What would evoke excitement in your ideal clients?Does it make you feel confident when you say it out loud? Does it give enough information to your audience for them to want to learn more?Does it point to your values, POV and personality, enough to distinguish you from your competition so your audience would want to find out more?
Intuitive Brainiac | Copywriting Alchemist. Through her unique blend of Business + Marketing coaching with a Mindset + Psychic Twist, Ling helps the maverick-preneurs uncover, articulate & transform their WHY into content that connects, resonates and converts - by way of her intuitive yet rigorous iterative process born out of her Harvard Design School training and 10 years of experience in the online marketing industry.
Even if you don't go to networking events, writing Panoramic Elevator-dskelevator.com pitch is still a great exercise in honing in on your marketing communication with a very useful final product...The process makes you get crystal clear on you "why, who and how" so you can focus on doing what mattersThe process helps you distill your marketing message to something succinct that can easily be grasped by others