Recent Entries

• Why do Storytelling Drive Sales in Marketing?

  by oliver james February 13, 2021
   Nowadays, if you want to make sales, you need to use storytelling techniques. Previously, marketers used old persuasive techniques to convince users to buy their products or services. This doesn't work anymore. Users want more than just product descriptions and bold claims. They want to connec...

• What Does Consistent Branding Look Like?

  by oliver james January 27, 2021
  The delivery of brand messaging in line with a business’ branding goals, strategies and objectives overtime is what makes consistent branding.   Being consistent comes with several advantages which put your brand on top of your competitors. Your target audience or customers should be ex...

• What Design Trends Will Emerge in 2021?

  by oliver james January 22, 2021
  Branding and graphic design are constantly evolving. Several design trends that were effective may be old fashioned in the months to come. It is therefore important to ensure that you keep up with the design trends in the market today.   This will help you to stay relevant and reach out ...

• How to Increase Your Reach with Influencer Marketing For Your C

  by oliver james January 7, 2021
  Influencer marketing is nowadays a must use for marketers. It has been proven to bring tangible results and have a high return on investment. If you want to increase your reach, then you should consider influencer marketing for your content strategy. What is Influencer Marketing? This type of mark...

• How Do You Optimise for Voice Search?

  by oliver james January 2, 2021
  Voice search is changing how Google handles search queries. Soon voice searching will be very effective SEO strategy. It is therefore important to learn how to optimise a website for voice search.   Are you wondering how to go about it? This article will highlight effective ways to make you...