Recent Entries

• How to know if your website needs a redesign

  by oliver james February 24, 2022
  Your website will always give signs that it is time to redesign it. Here are some factors that indicate you should redesign your website. When your webpage load slowly A website redesign can assist you in improving your overall speed. Long loading times lead to high bounce rates and a bad us...

• Important SEO KPI’s you should be tracking

  by oliver james February 17, 2022
  As a business person or content creator, you need to keep track of performance data that measure how you are doing—specifically, the Key Performance Indicators (KPIs) in your SEO strategy.     Here are eight essential metrics to track to know what's going on with your SEO effort...

• Rules to Creating an Effective User Experience Design

  by oliver james February 10, 2022
  Involve your users When creating user experience design, involve people in the process. How do you do this? You ask them what they want. Websites are built to be used by your clients and visitors, and naturally, users gravitate to websites they like. Use the information to come up with a pract...

• SEO vs Social Media Marketing

  by oliver james February 2, 2022
  SEO marketing Search engine optimisation marketing (SEO) involves your brand showing up in Google search results for your audience's search queries. Your SEO ranking dictates the amount of traffic you will experience on your website.     Social media marketing Social media marketing...

• The Effectiveness of Organic Ranking vs Paid Tactics

  by oliver james January 27, 2022
  What is organic ranking? Organic ranking refers to search results of a search engine that are not influenced by paid advertising. Organic ranking occurs according to the relevance of the search term. Hence it doesn't include adverts to optimise the site’s visibility or ranking in search resul...